Blog

Explore insights, tips, and trends to elevate your brand strategy.

Why B2B & Manufacturing SEO is Almost Too Easy
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SEO
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Why B2B & Manufacturing SEO is Almost Too Easy

In B2B and manufacturing, you do not always need to outspend the market. Often, you just need to outclass it and meet today’s best practices. Most companies in this space are still underbuilding and underestimating their consumer.

June Algorithm Update, Core Web Vitals 2021
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SEO
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June Algorithm Update, Core Web Vitals 2021

Google announced a 2 part (June & July) Core Algo update. Both are taking aim at Core Web Vitals. Let's take a look at what that means & how to save your site.

Technical SEO Settings for Every Major E-commerce Platform
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SEO
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Technical SEO Settings for Every Major E-commerce Platform

A step-by-step walkthrough for finding and editing SEO elements on each major e-commerce platform.

The Best SEO Strategy for E-commerce
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SEO
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The Best SEO Strategy for E-commerce

Having the right SEO strategy is crucial for attracting revenue-generating organic traffic. The monetary rewards for an SEO-job-well-done can be wildly astronomical, especially if you’re DIYing your way through a strategy. Even though this might take some time and elbow grease, the return on investment is worth it.

What's SEO & How Does It Work for E-commerce
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SEO
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What's SEO & How Does It Work for E-commerce

Almost everything you need to know for e-commerce, direct to consumer, and retail SEO

How to write optimized blogs and web content
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SEO
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How to write optimized blogs and web content

Writing a blog post is not only good for your existing readers, & a great strategy to guarantee fresh content if your site is otherwise static, but if you learn the basics of optimizing a blog post, it can also be a powerful tool to attract new readers, customers when optimized for SEO. Get a quick but actionable "how-to" & template!

How To Name Products For SEO
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SEO
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How To Name Products For SEO

A guide to strategically crafting product names and descriptions to engage customers, improve search engine visibility, and ultimately drive sales.

Basic SEO Strategy: What's SEO And How Do I Do It?
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SEO
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Basic SEO Strategy: What's SEO And How Do I Do It?

Let's talk about SEO Basics that anyone can use. Plus an easy to understand strategy that can yield results. Need help? Chat With Me for Questions!

Algorithm Updates 2021: February, Passage Ranking
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SEO
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Algorithm Updates 2021: February, Passage Ranking

In February of 2021, Google's Core Algorithm update enabled Passage Ranking in the USA to understand longer passages of text. Let's consider what that could mean for ecommerce & one-page-dropdown sites.

How to Build Any Website for SEO + CRO Success
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Design
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How to Build Any Website for SEO + CRO Success

A how-to guide for designing a strategic site architecture, sitemap, categories and more. We provide actionable tips to help you optimize your website for keywords and CRO from launch day to well into the future.

A Decade of Google's Core Algorithm Updates (2011-2023)
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SEO
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A Decade of Google's Core Algorithm Updates (2011-2023)

Over the past decade, Google's core algorithm updates have had a significant impact on SEO strategies. Get a comprehensive overview of Google's core algorithm updates from 2011 to 2023, highlighting key changes and offering insights into how they have shaped the SEO landscape.

A Complete Guide: Optimizing Product Pages for High-end & Niche E-commerce Brands
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SEO
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A Complete Guide: Optimizing Product Pages for High-end & Niche E-commerce Brands

High-end or niche brands need product titles and descriptions that do more than just inform—they need to sell. Write titles that are both SEO-friendly and compelling for sophisticated buyers using this comprehensive guide. Optimize your product titles and descriptions while keeping them aimed at conversions.

5 Essential Branding Tips for Businesses
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Branding
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5 Essential Branding Tips for Businesses

Discover key strategies to create a memorable and impactful brand for your small business.

How to Design a User-Friendly Website
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Design
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How to Design a User-Friendly Website

Learn practical tips for designing websites that are both visually appealing and user-friendly.

The Importance of Responsive Design
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Design
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The Importance of Responsive Design

Why responsive design is crucial for enhancing experience and increasing conversions.

Top 3 Web Development Trends in 2024
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Branding
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Top 3 Web Development Trends in 2024

Stay ahead with the latest web development trends shaping digital experiences and online platforms.

How to Create an Effective Brand Identity
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Branding
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How to Create an Effective Brand Identity

Uncover the essential elements needed to develop a cohesive and recognizable brand identity.

Boost Engagement with Thoughtful UX Design
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Design
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Boost Engagement with Thoughtful UX Design

Improve user engagement by focusing on UX design that prioritizes functionality and user satisfaction.